Privacy Policy

Introduction

At GCG Tools, protecting your privacy and personal information is a priority. We are a global brand experience company with decades of expertise in creating impactful, immersive events and experiences. Through our customized service offerings —including embedded teams and full-service support—we connect brands and audiences around the world.

This policy outlines how and why we collect personal data from individuals interacting with our website or services, how that data is used, how we protect it, and under what conditions it may be shared.

By visiting our website or working with us, you agree to the terms outlined in this Privacy Policy. We encourage you to review this page periodically for updates, as we may revise the policy over time.

Who This Policy Covers

  • Clients: Professionals and organizations we work with directly or on behalf of, including cases where we operate as a service provider.
  • Visitors: Anyone accessing our website or engaging with us through inquiries, content, or events.

For individuals attending events hosted by our clients, questions about how personal data is handled should be directed to the relevant event organizer, not to GCG Tools directly.

What Information We Collect

  • Name, title, company name, email address, and contact numbers
  • Billing, financial, and transaction details (where services are purchased)
  • Event attendee data, including dietary preferences and accessibility needs
  • Device and usage data (e.g., IP address, browser type, screen resolution, country/region, etc.)

Some data is collected automatically through cookies, analytics platforms, and other tracking technologies that help us enhance your online experience.

How We Collect Information

  • Direct input through contact forms, service inquiries, newsletter sign-ups, and job applications
  • Automated collection via cookies, pixels, and tools such as user experience tracking software (e.g., session heatmaps)
  • Event and registration platforms or third-party systems used to manage digital experiences or in-person attendance

A list of our approved third-party providers can be made available upon request.

How We Use Your Information

  • Communicate about services and career opportunities
  • Process job applications or client requests
  • Register and manage attendance for events
  • Respond to inquiries or support tickets
  • Improve the security and performance of our website
  • Comply with legal and regulatory requirements
  • Analyze anonymized data for reporting or business insights

We do not sell or rent your personal information.

How We Share Your Information

We only share your data when necessary, and only with:

  • Trusted third-party providers assisting in service delivery (e.g., payment processors, registration platforms)
  • Legal authorities when required by law or in response to legal proceedings
  • Acquirers or partners during business transitions (e.g., mergers or restructuring)

All vendors we engage are required by contract to handle your data responsibly and securely.

Data Retention

Your personal information is retained only as long as necessary to fulfill the purposes outlined in this policy, or as required by applicable law. Once no longer needed, the information is deleted securely.

Your Rights and Access to Information

Depending on your location, you may have the right to:

  • Access, update, or delete your personal information
  • Request a copy of the data you’ve provided
  • Object to or restrict how your information is used
  • Withdraw consent where processing is based on consent
  • File a complaint with a data protection authority in your jurisdiction

Requests to exercise these rights can be submitted by contacting us via the contact methods listed on our official website.

Privacy for Children

Our website and services are not intended for individuals under the age of 16. We do not knowingly collect or store personal information from children. If such information is found in our systems, it will be promptly deleted.

Cookies and Tracking Technologies

We use cookies and similar technologies to personalize your web experience and monitor website performance. These technologies may collect:

  • Geographic region (approximate)
  • Site usage behavior
  • Device/browser configurations

You can manage your cookie preferences through your browser or through pop-up consent tools when visiting our site. Disabling cookies may affect website functionality.

Third-Party Links

Our website may contain links to external sites. This policy applies only to our domain. We are not responsible for the privacy practices or content of third-party sites and recommend reviewing their privacy notices individually.

Security Measures

We implement administrative, technical, and physical safeguards to protect the integrity of your data. However, no system is entirely immune to security risks. While we take reasonable precautions, transmission of data over the internet is done at your own risk.

Our Privacy Principles

  • Transparency and fairness
  • Purpose limitation
  • Data minimization
  • Accuracy and accountability
  • Integrity and confidentiality

We cooperate with public authorities when legally obligated to share personal data for law enforcement, regulatory, or national security purposes.

International Data Transfers

As a global organization, data may be transferred or accessed in jurisdictions with different privacy standards. When personal information moves across borders, we implement safeguards in line with local regulations to protect your rights.

Region-Specific Disclosures

For Residents of the EU, UK, and Similar Jurisdictions

You may be entitled to additional rights under laws like the GDPR, including:

  • Right of access, rectification, or deletion
  • Data portability
  • Restriction or objection to processing
  • Right to withdraw consent

These rights can be exercised in accordance with local laws by contacting our Data Protection Team through the official website.

For California Residents (CCPA/CPRA)

If you're a resident of California, you have rights to:

  • Know what categories of personal data are collected and used
  • Request access to or deletion of your personal data
  • Opt out of the sale or sharing of personal information
  • Designate an authorized agent to act on your behalf

To exercise your rights, please contact our team using the form or contact method on our website.

Changes to This Policy

We may update this Privacy Policy from time to time. When changes are made, the updated version will be posted on our website. Your continued use of our services constitutes agreement to those updates.

Contacting Us

For any questions or concerns regarding this policy or your data, please reach out to us through the contact page on our website.